About Us
Building Strong Pathways to the U.S. Market
Helping Levantine Brands Succeed in the United States
MadenLevant is a U.S.-focused texas based consulting and brokerage firm dedicated to helping Levantine brands successfully enter and grow within the American market. We specialize in structured market entry, regulatory guidance, brand positioning, and distribution strategy designed specifically for the United States.
Our mission is to simplify the complexity of U.S. expansion while protecting brand integrity and long-term value.
Welcome to MadenLevant
MadenLevant is a Texas-based consulting and market-entry partner specializing in the branding, compliance, and distribution of premium Levantine-made food and beverage products across the United States and North America. We help producers and brands navigate the complexity of the U.S. market with a structured approach built on trust, transparency, and long-term growth.
As a Lebanese American, Sam bridges cultural understanding with deep U.S. market expertise. With more than 25 years of experience working in corporate America, he understands how major retailers, distributors, and foodservice buyers evaluate products, suppliers, and long-term partnerships—helping Levantine brands gain access to both ethnic and mainstream channels.
Sam A Jaoude
FSVP certified
WSET
Sam is an accomplished FMCG international food agent and consultant, widely recognized for his expertise in marketing, branding, and distribution within the retail and foodservice industries. He is also an internationally recognized speaker and works with businesses ranging from family-owned producers to established industry names.
To support compliant and scalable expansion, Sam is FSVP certified (Foreign Supplier Verification Program) through the FDA and has completed WSET Level 1 and WSET Level 2 (Wine & Spirit Education Trust).
ABOUT US
Expansion Done the Right Way
We are proudly affiliated with MadenLebanon for sourcing and export support across Lebanese wine and premium Levantine food & beverage products.
We believe that successful U.S. market entry is built on preparation, transparency, and the right partnerships. Rushed expansion often leads to compliance issues, pricing erosion, and brand damage.
Our approach focuses on controlled entry, strategic positioning, and sustainable growth—ensuring brands are not only launched, but built to last in the U.S. market.
What We Do
Focused on Results
Since 2016
Strategic Planning & Compliance
- U.S. Market Readiness Assessment
- Brand and Pricing Strategy
- FDA and Regulatory Guidance (via trusted partners)
Market Execution & Growth
- Distributor and Retail Alignment
- Launch Support and Controlled Scaling
- Ongoing market analysis to optimize growth and protect brand value
Who We Work With
Designed for Ambitious Brands
We work with Levantine food and consumer brands that are serious about entering or expanding within the United States. Our clients range from first-time exporters to established brands seeking a stronger U.S. footprint.
Whether targeting ethnic markets or mainstream retail, we provide the structure and expertise needed to compete confidently.
Mission & Vision
Bringing Levantine excellence to the U.S. market
Our Mission
To introduce high-quality Levantine food and beverage products to the U.S. market through a disciplined, compliant, and buyer-focused approach that creates long-term value for distributors, retailers, and producers alike.
Our Vision
To become the trusted bridge between Levantine producers and the U.S. market, setting the standard for compliant market entry, sustainable growth, and lasting partnerships across distribution, retail, and foodservice channels.
Our Commitment
Long-Term Brand Protection
At MadenLevant USA, success is not measured by speed alone, but by sustainability. We prioritize compliance, brand integrity, and long-term partnerships to ensure our clients build a strong and reputable presence in the U.S.
We don’t just help brands enter the market—we help them succeed in it.
Get Started
Ready to Enter the U.S. Market?
If you are preparing to bring your brand to the United States, MadenLevant USA is ready to guide you strategically, compliantly, and confidently.
CALL US ANY TIME :
281 705-7265
